Bell Biv DeVoe discuss their latest album and BET’s The New Edition Story live on Facebook.
After a 15-year hiatus the trio that brought you “Poison,” Ricky Bell, Michael Bivins and Ronnie DeVoe as Bell Biv DeVoe, released their “Three Stripes” album. Last week from January 24-26 BET aired the 3-part series The New Edition Story, which now holds historic ratings records for the network. The series told the story of how they came together as kids to form New Edition putting on screen their rise to success and revealing behind the scenes drama.
Setting records for their story on television shows the buzz there is around New Edition, a group that has plans for reuniting for a future tour following the release of BBD’s album and tour.
Monday BBD went live on Facebook discussing the television series, their latest album and answering questions from fans.
With BBD touring numerous cities performing their classic hits they decided they wanted to add something new to the mix, Bell said.
“We do 40, 50 shows a year and we’ve been changing the songs around…and we just got to the point where we wanted to add new music to the show,” Bell said.
After sending their track “Run,” produced by Erick Sermon, to various radio stations they received positive energy and in three weeks assembled the album “Three Stripes.”
“If you guys love ‘Poison’ and if you love Bell Biv DeVoe, I guarantee you will love this new project,” Bell said.
Last week the buzz around the series reflected in New Edition’s album sales as they were responsible for 5 out of 10 of the best-selling albums on iTunes at the time. Just as fans, including LeBron James, have been raving about the series; BBD has enjoyed watching the series as well.
There’s one scene the show reenacted that still resonates with Bivins. The scene where New Edition is about to sign their first contract and Bivins walks out. He and his mom talk sitting in a staircase when he figures that signing the contract to make music would end his basketball career, which was his other passion. In the scene his mother tells him an important message, one that still hits home for Bivins.
“Sticking with your friends, you never know how far that’s going to take you,” Bivins said. “I just keep hugging my mom since that movie.”
The creation of this movie also helped all members of New Edition hash out all of their old problems and come together closer after their retreat in February 2016, where they were supposed review the script together.
“It turned into a therapy session,” DeVoe said.
While going over the script they went over times of hard ache. The ongoing arguing over past beefs lasted from 11am to 11pm that night, says DeVoe. Brooke Panye, as always, served as a mediator to help them move forward and present both sides of those issues.
“There were moments we swept under the rug…at a young age we were taught to lock our dirty laundry in the closet,” DeVoe said. “So a lot of the stuff we saw in the script we never talked about throughout our careers.
Just as “when you are in a relationship, when you’re able to talk your issues and problems out…it definitely brought us together.”
BBD’s album Three Stripes released Thursday, January 27.
By Gino Terrell